The Great Hack is a documentary about a data company named Cambridge Analytica which played a big part in the outcome of the 2016 presidential elections. Cambridge Analytica was taking people’s data points to target certain individuals and persuade their political opinions to what they wanted it to be. Taking people’s data can be used for good in fact it is very common, anything you do on social media can be used as data for surveys to figure out what people want to see ,what ads to place, what music to promote etc. The issue with Cambridge Analytica is that Facebook users did not know their information was being taken. The company had up to 5,000 data points on each person they analyze

The Great Hack can be found on Netflix

this tweet is an example of how we are manipulated.

Documentary Official Trailer